Aimee Song

American fashion blogger, designer, and influencer.

Aimee Song was born in 1987 or 1988. She started her blog, “Song of Style,” in 2008 while studying Interior Architecture in San Francisco. Initially focused on interior design, the blog gradually shifted to fashion as her followers showed more interest in her outfits.

She designs her own fashion collection and has collaborated with major fashion and luxury brands such as Dior, Louis Vuitton, Prada, Gucci, and Valentino. Her clothing brand, Song of Style, was the first in-house influencer brand for Revolve.

In 2024, she launched a luxury knitwear brand called Amiya, which features romantic, timelessly chic pieces handmade in Italy.

Aimee Song has over 6.6 million Instagram followers and her blog receives over 2 million monthly page visits. She has been named one of the BoF 500 people shaping the fashion industry since 2018 and was on Forbes’ 30 Under 30 list in 2016.

Her book, “Capture Your Style,” was a New York Times best-seller, and she published a second book, “Aimee Song: World of Style,” in 2018.

She is also known for her beauty and skincare tips and has partnered with brands like Sulwhasoo. Additionally, she is a big advocate for mental health and has partnered with BetterHelp.